IT and Security

Strengthen system integrity with trusted data

See DataGroomr in Action

Maintaining high-quality CRM data shouldn’t require constant manual oversight. DataGroomr uses AI-driven automation to help IT and Security teams maintain clean, reliable Salesforce data while reducing administrative effort and improving system confidence across the organization.

Risk increases when data quality breaks down

Salesforce is a critical system of record. When data quality degrades, it impacts governance, compliance, system performance, and trust across your organization.

As your organization scales, maintaining data integrity becomes increasingly complex. Integrations introduce inconsistent or duplicate records, mergers and large imports create structural inconsistencies, and manual cleanup increases the risk of data loss. At the same time, compliance requirements demand clean, auditable records, and business users rely on IT when data integrity is questioned.

Many organizations attempt to manage these challenges with rule-based tools, periodic cleanup jobs, and manual merge processes. Over time, those rules require ongoing maintenance and oversight while providing limited visibility into overall data health.

The result is increased administrative burden, inconsistent enforcement of standards, and a higher risk of incorrect merges. Data issues rarely stay contained. They spread across interconnected systems, affect downstream applications, and increase operational risk across the organization.

AI-powered data quality with control and auditability

DataGroomr uses AI to automate Salesforce data quality while preserving control, auditability, and security. It adapts as your data changes without complex rule tuning or ongoing administrative maintenance.

Continuous duplicate resolution
Identify and resolve duplicate records before they propagate across systems.
Field-level data visibility
Monitor completeness, accuracy, consistency, and timeliness across key CRM objects.
Safe automation at scale
Automate merges and corrections confidently with Undo and Restore safeguards.
Secure, fast deployment
Connect to Salesforce in minutes without custom code or infrastructure changes.

Explore Platform Features

Proven impact for IT and Security teams

Clean, reliable data reduces operational risk, maintains stability across all your interconnected systems, and lowers mundane administrative overhead. IT leaders use DataGroomr to improve data quality without adding complexity.

”Implementing DataGroomr was a game-changer for us. Within six months, we saw a tremendous improvement in our data quality, reducing duplicates by thousands each month
Josh HoytDirector of the Salesforce Oil & Gas IT Team at EQT

Learn how EQT increased data quality by 50% while their data volume doubled.

”We did a technical analysis across multiple de-duping solutions and DataGroomr stood out far above the rest. It is incredibly intuitive and makes it easy to analyze your data and perform both mass/manual merges. It is very simple to see what data is on which record, and carry over only the fields that you want against the master. There are also additional ways of further filtering your analysis if you have large object datasets like we do
Jane ChoiKeck Medicine of USC

See how Keck Medicine of USC strengthened CRM data quality

”DataGroomr is great for handling de-duping issues caused by migration and data import errors. You can see the history of what you’ve done, and I feel this is also simple and easy to use for those who don’t have a lot of experience with data.
Katrina LawrenceBusiness Technologist and IT Manager

See how Exhibitions & Events Australia improved CRM data stability

Part of a complete data quality platform

DataGroomr combines AI-driven deduplication, validation, standardization, and continuous monitoring in one unified system, supporting governance, compliance, and system integrity.