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Pricing

Choose the plan that fits your needs

Standard

$ 1,195

 / Year

Data integrity essentials

Dedupe, merge, import and verify your core Salesforce data.

Start free trial

Professional

$ 2,395

 / Year

Tools for power users

Plus perform custom/cross object deduplication, advanced merges, mass transforms and more

Start free trial

Enterprise

$ 4,795

 / Year

Features for organizations

Plus undo and restore merges, manage role-based permissioning, and integrate API

Start free trial

Customize a plan to match your business

DataGroomr’s transparent pricing structure supports you as your needs change and grow.

  • Each plan includes 100,000 records* and 1 user.
  • Benefit from a tiered volume discount for additional records:
    • $500 per every 100,000 records under 500,000
    • $100 per each additional 100,000 records over 500,000
  • The cost for additional users is $500/user.

*the number of records across all Salesforce objects loaded into DataGroomr

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    Duplicate Detection and Resolution

    Standard

    Pro

    Enterprise

    AI-Powered & Rule-Based Matching

    Choose lightning-fast AI models or traditional rules to spot duplicates

    Standard Object Support

    Works on Accounts, Contacts, Leads

    Side-by-Side Review

    Human-friendly UI to compare suspect records

    AI-Assisted Duplicate Review

    AI Assistant in duplicates review provides additional insights and reasoning

    Basic Merge Rules

    Use out-of-the-box merge rules

    Individual and Bulk Merge

    Resolve a single pair of duplicates or thousands at once

    Synonym & “Noise-Word” Handling

    Ignores filler words and matches nicknames automatically

    Custom Object Support

    Works on any standard or custom object

    Cross-Object Matching

    Finds duplicates that reside across different object types

    Customizable Merge Rules

    Use out-of-the-box merge rules or tailor field-level logic to your needs

    Manual and Bulk Lead Convert

    Mass-convert leads to contacts or accounts

    Export to Salesforce Duplicate Record Sets

    Send duplicate pairs to Salesforce for native reporting

    Undo merge

    Undo any merge within 15 days

    Add-on

    Rollback merge

    Full safety net! Restore any merge indefinitely

    Add-on

    Combined AI + Classic Detection

    Run both engines together for the highest possible match rate

    Custom Data Preprocessing

    Create custom algorithms to pre-process data for tailored matching

    Data Cleansing and Transformation

    Standard

    Pro

    Enterprise

    Data Quality Scoring

    Assess data for completeness, consistency and any custom quality metrics you define

    Standardize Fields

    Standardize countries, states, phone numbers, etc.

    Custom Field Transformations

    Normalize casing, strip whitespace, and apply regex without writing code

    AI Assisted Rule Designer

    AI Assistant for transformation rule generation from English language

    Object-to-Object Transfers

    Move data from any Salesforce object into any other

    Data Import and Update

    Standard

    Pro

    Enterprise

    CSV Import

    Upload CSV files to deduplicate and create or update Salesforce records

    CSV Enrich

    Append or update values in Salesforce from CSV files

    Data Quality Check on Import

    Bad data is flagged before it hits your org.

    Mass Delete from CSV

    Bulk removal of records

    Import Data Transformations

    Normalize casing, strip whitespace, and apply regex while importing

    Campaign Assignment on Import

    Add new Contacts/Leads to campaigns during imports

    Cloud Storage Uploads

    Pull files directly from S3, SFTP or Salesforce File Library

    Add-on

    Verification

    Standard

    Pro

    Enterprise

    Email Verification + Suggestions *

    Confirm deliverability and propose likely typo fixes

    Phone Validation *

    Determine if phone number is valid and detect phone type, fixed-line or mobile

    Postal Address Verification *

    Standardize USPS & Int’l formats

    Website / Domain Validation *

    Flag dead domains instantly

    Real-Time Verification Triggers

    Keep data clean the moment it’s created or updated

    Export Verification to Salesforce

    Write verification status & metadata to custom fields

    Automation and Monitoring

    Standard

    Pro

    Enterprise

    Visual Quality Dashboards

    Live KPIs: dupes found, corrected, trendlines, and more

    Comprehensive Audit Logs

    Who changed what, when, and how - fully searchable

    Scheduled Jobs

    Hands-off cleanup at intervals you pick (daily, weekly, monthly)

    Job Reports

    Automated emails about job results

    Real-Time Transformation

    Keep data clean the moment it’s created or updated

    Hourly Scheduled Jobs

    Schedule jobs to run as frequent as one hour

    Platform Integration

    Standard

    Pro

    Enterprise

    Secure OAuth 2.0 Connection

    One-click, key-free authentication flow

    Verification Lightning Component

    Verify right inside Salesforce

    Duplicates Lightning Component

    View and merge duplicates right inside Salesforce

    NPSP Extension

    Honors Nonprofit Success Pack contacts merge

    REST API & Webhooks

    Automate grooming from external systems or CI/CD pipelines

    Security and Compliance

    Standard

    Pro

    Enterprise

    SOC 2 Type II

    Independent audit of security & process integrity

    GDPR & CCPA Compliance

    Tools to honor Right-to-Erasure and other requests

    TLS 1.2+ In-Transit Encryption

    HTTPS everywhere - no legacy ciphers

    AES-256 At-Rest Encryption

    Full-disk and database encryption by default

    Role-Based Permissions

    Fine-grained access for admins, power users, and viewers

    Onboarding & Customer Success

    Standard

    Pro

    Enterprise

    Email & Phone Support

    Direct line to DataGroomr experts—no tier-1 maze

    Documentation & Video Library

    Step-by-step guides, FAQs, & quick-start clips

    Personal Guided Onboarding

    Live session with DataGroomr expert to configure rules and automations

    Premium Support

    Multiple onboarding sessions, designated customer success personnel, SLA

    Contact us

    Contact us

    Contract Customization

    Tailor licensing agreement to fit your procurement process

    Add-Ons

    Feature

    Standard

    Pro

    Enterprise

    Merge from Salesforce Component - additional users

    $100
    /user
    /yr

    $100
    /user
    /yr

    Undo merge

    Reverses merges by restoring deleted child records and reparenting any related record

    $1,500
    /year

    Rollback merge

    Restores deleted records indefinitely and reverts the surviving/master record to its original state

    $1,500
    /year

    Cloud-based data uploads

    Upload files and folders from cloud storage providers

    $500
    /year

    Additional Sandbox (one is included in subscription)

    30% of
    plan
    price

    30% of
    plan
    price

    30% of
    plan
    price

    Verification credits

    You will need:

    Email address: 1 credit
    Email address (with email suggestion):     2 credits

    Phone number: 1 credit
    Phone number (with line type detection): 5 credits

    Website address: 1 credit

    Mailing address (USA, Canada): 15 credits
    Mailing address (Germany, UK, India, Australia, Japan): 35 credits
    Mailing address (Other countries): 25 credits

    Included

    Standard

    Pro

    Enterprise

    Free verification credits per month

    100

    200

    400

    Additional credits

    10,000 credits

    $ 60

    Per Month$0.0060 per credit

    20,000 credits

    $ 100

    Per Month$0.0050 per credit

    50,000 credits

    $ 210

    Per Month$0.0042 per credit

    100,000 credits

    $ 360

    Per Month$0.0036 per credit

    250,000 credits

    $ 800

    Per Month$0.0032 per credit

    500,000 credits

    $ 1,500

    Per Month$0.0030 per credit

    1,000,000 credits

    $ 2,700

    Per Month$0.0027 per credit

    2,000,000 credits

    $ 5,000

    Per Month$0.0025 per credit

    Terms & Conditions

    The pricing outlined above is based on an annual subscription. For full licensing terms and conditions, please see our Master Subscription Agreement.

    Free 14-Day Trial

    No setup or customization is required.

    Frequently Asked Questions

    Can I try DataGroomr before I buy?

    Yes, you can register for a free trial directly from the Salesforce App Exchange.

    Is the free trial limited?

    The free trial provides access to all of DataGroomr’s functionality. The only limit is that you can only merge up to 25 records.

    Is there a setup fee?

    No, DataGroomr doesn’t require any setup (installs, Salesforce customization etc.,)

    How is the number of records calculated?

    Number of records is the total number of records across all objects loaded into DataGroomr.

    What if I have a small Salesforce org?

    We offer a Micro plan for organizations with fewer than 10,000 records for $99/year with email support.

    Do you offer special pricing for non-profits?

    Yes! We do offer discounted non-profit pricing. Contact us at 215-253-5600 or sales@datagroomr.com.

    Is support included with subscriptions?

    Yes. All paid subscriptions include access to in-app chat support, telephone and email support. We also provide users with access to our knowledge base, which is jam-packed with useful resources.

    Which payment methods are accepted?

    All major credit cards and bank wire payments are accepted by DataGroomr.

    Can I use DataGroomr in a sandbox?

    Yes, a single subscription allows you to connect to one Production and one Sandbox org. If you need additional Sandbox, it can be purchased (30% of your subscription price). Please contact our sales team.

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