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DataGroomr vs. DemandTools by Validity

As the volumes of data that companies are dealing with increases every year, it is becoming increasingly harder for organizations to identify duplicates and maintain a high level of data hygiene. DataGroomr and Demand Tools by Validity are two of the most popular deduplication tools businesses trust to help them with their data quality problems. But these products are radically different.

salesforce dedupe app

Try DataGroomr for Free

No setup or customization required.

Usability

How well do DemandTools’ and DataGroomr’s features accommodate users’ needs and contexts? How effective, efficient, and engaging are they?

  DataGroomr DemandTools
No download required
No setup required
Automated deduplication
Phone/email support available

Data Cleansing

When working with raw data, a thorough data cleansing is always necessary due to the volume of duplicates. DemandTools offers functionality for detecting duplicates, but DataGroomr dives deeper to ensure more thorough cleaning.

  DataGroomr DemandTools
AI-driven deduplication
Custom object deduplication
En masse deduplication
Flag false positives

DataGroomr vs DemandTools Pricing

When weighing your investment, take into account all the features a product offers and how it will impact your employees’ day-to-day work – hopefully, making it a lot easier. Compare the differing functionality available at each tier for these two products.

Importantly, DemandTools pricing is based on the number of seats in your Salesforce instance, while DataGroomr pricing is for the number of DataGroomr users. Since DataGroomr pricing is “fixed” for Standard and Professional plans, DemandTools pricing quickly becomes more expensive.

Why choose DataGroomr

DataGroomr provides a modern, fast and intuitive interface

Saves time since there is no setup or configuration required

Automatically improves duplicate detection through machine learning

Clearly displays actionable duplicate information in a single dashboard

No need to standardize or normalize data in order to detect duplicates

Permits automated duplication reports and mass merge tasks as often as necessary

Import wizard deduplicates, merges, and appends records while importing to Salesforce

DataGroomr

  • No setup or installation required
  • Modern, fast, and intuitive user interface
  • Quick and easy to learn
  • Sophisticated AI algorithms match duplicates

DemandTools

  • Needs to be downloaded and installed
  • Classic style interface
  • Long and challenging learning curve
  • Relies on rule creation for matching

Start your free trial of DataGroomr today!

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